STORY: SENSATIONAL SARASOTA

How Sarasota has become a place for digital nomads, retirees and everyone in between.

On Florida’s Gulf Coast, Sarasota is the gateway to some of the state’s most famous beaches, including Lido Key and Siesta Key. The sugar-white sands of the local beaches have always been a draw for both tourists and prospective homebuyers, but according to lo-cal eXp Realty agent Sandy Williamson they have been enticing even more buyers than usual over the past few years. “A lot of people are moving here from other places,” she said. “They want to avoid state income tax and they don’t want to live in all that bad weather anymore.”

Williamson noted that the housing market slowed down in the fall, following typical seasonal trends. But, home prices were still up over 15% year over year, ac-cording to Redfin. As we head further into 2023, Williamson said she expects to see the usual increase in demand, but buyers are less optimistic than they were a year ago. “Buyers are a little scared because the majority of the people moving here are going to retire soon or are retired, so they may be living off investments in the stock market and that has been a bit touch and go lately, so I think buyers might be a bit more conservative in their budgets and look at getting a mortgage instead of paying cash for their home and having all their money tied up,” Williamson explained.

“A lot of people are moving here from other places…they want to avoid state income tax and they don’t want to live in all that bad weather anymore.”

FLAIR

WE’RE REVITALIZING
THE REAL ESTATE
EXPERIENCE WITH LIFE
AND STYLE

Clients Love The Style We Represent

Yes, we connect home seekers and sellers. So what, so does everyone else.
At The OG Group it’s not merely about putting home
buyers in front of home sellers - For us it’s about doing it in a way that continually has everyone
involved - smiling. .

That’s why The OG Group is bringing ‘champagne’ to the experience through
concepts like made-to-measure marketing and artisan photography to open
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but a glimpse of what we call “bringing back the joy: the flavor and style you
will find in every step along the way of The OG Group customer journey.